PURE SPORT IS PLAYED WITH CREATIVITY, INTENSITY, FLAIR AND SPORTSMANSHIP, FREE OF CORRUPTION AND DRUGS.
FOR AS LONG AS WE EXIST WE WILL FIGHT FOR THE TRUE SPIRIT OF COMPETITION.
Sport is special. It is one of the most unifying forces on our planet, a common language spoken everywhere that transcends cultural barriers. It can divide a town and also unite a nation. It has halted wars for precious hours and fought oppression where governments have failed. Sport represents the ultimate in physical competition. But more than that, it often demonstrates the pinnacle of our human and social values.
Follow the SKINS Pure Sport Olympic Contradictions campaign here!
RT @SKINSPureSport: Hey @MasterCard have you seen our Official FIFA Non-Sponsorship Deal? It's priceless http://t.co/X4LOI20Lng #NewFIFANow…
RT @richardlapchick: 'Gender equity' coming to #IOC says #Athlete Commission Chair #womeninsport @ncasports @ucfdevos @espnW http://t.co/MI…
RT @Boston2024: .@stevepagliuca talks #Boston2024, #IOC #Agenda2020 -- and cheese! #wef15 http://t.co/DjocvkZeZ5 http://t.co/hVZuqL6NaN